About Hidden Values
We produce targeted magazines, called directories. They are full-color quality magazines with information designed to help businesses sell their products and services. Our magazines provide much-needed information for our readers.
Hidden Values was started in 1986 with one targeted directory. That directory was an instant success (it was profitable the first month). In 1999, we developed a licensing and printing program to expand our directory network. The program has proven to be successful for our publishers and our advertisers. We now license and print target market directories in over 75 areas.
We will guide you through all the steps necessary for you to have your own successful business. You must enjoy being your own decision maker, have sales experience, and have good work habits. No publishing experience is needed! We furnish you with all the information, knowledge, contacts, forms and materials you need to have your own successful publishing business.
Your publishing business will be simple to operate, and effective for your advertisers. Our publishers find this to be a very enjoyable business…with freedom rarely found inside corporate America. Follow the link below to learn more…
Interested in owning your own magazine? Learn More
Testimonials
Hidden Values FAQs
Fill out the form on our contact page, or call Hidden Values directly at 1-800-960-6788.
You are granted an exclusive geographic area and we manage your printing. Plus you have available professional support from our headquarters, 5 days a week.
We supply you with a successful business model and marketing resources.
A confidential operating manual. Our manual details every aspect of your business and gives you the knowledge you need to be successful.
Specific information revealed for the use of a media package, selling techniques, how to obtain information for the designing of ads, billing and distribution information, etc.
We furnish you a master of each form needed to successfully operate your business. We also advise you in the quantity and use of all forms and promotional material.
We provide you with copies of a printed directory for your media package.
We provide a list of prospective advertisers in your licensed area.
We assist you in locating a graphic designer to design and layout your directory and prepare the directory files for print.
Custom Website Available: each site is designed with your exact needs in mind for you to generate additional income. Please contact us for additional information and pricing.
Custom designed full color media guides. The custom media guide is a great sales tool to present to potential clients.
Your investment with Hidden Values for the exclusive right to publish your own directory in your area is a small investment.
Once you have sold a number of ads and are ready to print, there is a per page fee for our business model and for the directories you receive.
Yes! The competition varies from radio, cable TV, local newspapers, to various types of magazines. However, we have found our Directories to be the best value available for your advertisers to reach new customers because of your targeted marketing and controlled circulation.
*As the owner, you are able to work out of your home. You will be contacting your customers by email, phone, and at their place of business.
*There are no employees needed to operate your business. You should be able to handle the sales and deliveries of your directory. Some of our publishers do contract with others to help with their deliveries.
*The ideal hours to contact most of your potential customers are between 10:30am and 3:30pm each day.
*Your work will include organizing and contacting your clients, “selling” ad space, obtaining information for your ads, sending this information to your graphic artist (typically by email), providing the proof of the ad to your customer, placing your ads in a mock layout for printing position, and reviewing your directory layout for printing. During the printing process you can rest and enjoy being in business for yourself!
*(…Wondering how you will know how to do all of this? Don’t worry, we provide all the tools, knowledge, and information you’ll need to succeed!)
You make money by selling ads in your licensed Directories. A 16-page Directory can produce income to you (after your printing expense) from $0 to $5,000 and up monthly depending on the pricing of your ads and the the number of ads you sell. A 32 page Directory can produce income to you (after your printing expense) from $0 to $10,000 and up monthly depending on the pricing of your ads and the number of ads you sell.